Propaganda subliminal3/21/2023 ![]() ![]() The diffusion of a subliminal message, although it is directed to the subconscious of the person or group of people, represents an act of communication, and as such it is prudent to assume that it encompasses some similar devices used in propaganda. The commercial area is the one that benefits the most from subliminal advertising, since through these notices the profits of the companies are increased through the sales of any product, through the suggestion to the consumers, the merchant is the that is favored, so, the use of this type of advertisingrepresents the main suitable and convenient technique for a merchant. They may be imperceptible to the mind, but perceptible to the involuntary or deep mind. It handles impulses that can not be understood consciously, but that are capable of modifying the behavior of the observer. Īmong some features that present this type of advertising is: Proceed below the principles of thought. Subliminal advertising does not define consumer behavior, but if it can influence it and although this kind of advertising is totally prohibited, it is frequently used, since it is almost impossible to determine when advertising is legal and when it is subliminal. The transmission of this kind of advertising is penalized by law. Therefore a subliminal ad is projected so that people perceive it in an unconscious way. ![]() The subliminal advertising is one that offers the consumer a product or service in such a subtle way that the person is not aware of what is observed, which leads him to use or consume it in ignorance of the true reasons. ![]()
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